The 2020 Business Outlook Seminar being packaged by the Association of Advertising Agencies of Nigeria (AAAN) holds on Tuesday at L’eola Hotel (formerly Protea Hotel), Maryland, Ikeja.
In a statement signed by the AAAN Publicity Secretary, Jenkins Alumona, the seminar has as theme, “Nigerian Business Environment in the Year 2020: Implications for Advertising Agencies”. The theme, the statement explained, was chosen to highlight current global economic variables and their effects of the Nigerian economy.
President of the Association, Ikechi Odigbo, said the seminar would help create deeper insights into the changing structure of the business environment and its implications on competitiveness. Odigbo added that the seminar would facilitate the development of strong and relevant strategy execution capabilities in turbulent times.
To underscore the importance of this seminar, the Association has invited seasoned professionals with experience relevant to the demands of the advertising industry in 2020. Mr. Emeka Onwuka, former Managing Director/Chief Executive Officer, Diamond Bank Plc, is expected to be the keynote speaker. Panelists are Messrs. Frank Aigbogun, Publisher/CEO, BusinessDay Newspapers; and Olu Akanmu, Executive Director, First City Monument Bank Plc.